Come up with three categories of wine labels. Expensive, mid-rage and cheap. The wine label had to have a consistent them across every label.
Using my last name as inspiration, I came up with the name Ramsees Vineyard. This was further inspired by the move "The Ten Commandments" which featured a main character, Rameses. Rameses was an adopted Egypt Prince. You can see the recurring theme of Egypt through all three of my wine labels. I named each type of wine using things that are pretty fairly known in American culture, when it comes to Egypt. "Ankh" also known as crux ansata (the Latin for "cross with a handle") is an ancient Egyptian hieroglyphic ideograph with the meaning "life". Uraeus is the stylized, upright form of an Egyptian spitting cobra. I simply used a cobra, because the whole bust or rage is known more so by the image of a cobra. Lastly, the Eye of Horus. It is an ancient Egyptian symbol of protection, royal power and good health. The Eye of Horus is very recognized in American culture and is also a popular Tattoo. The cheaper bottles are more playful with bold colors, which usually signal an economical cost, where as more subtle colors, such as the soft brown pictured on "Ankh", speak more towards luxury.
Using my last name, Ramsey, I was able to come up with a whole theme and story behind each label. This makes for an interesting visuals and names that tell a story and make since. To take things step further, the wine names can also be incorporated with the flavors that are featured in the wine, so that the name speaks to the flavor profile and experience you have on the first drink.